Organizations That Will Survive 2026 Know What's Actually Working
- Michaela Rawsthorn
- May 13
- 4 min read

2026 is not a forgiving year to be running a nonprofit.
Federal funding has dropped quickly and with little warning. Foundations are changing their focus. Donors want clearer answers about how their money is used and what results it brings. At the same time, more people need services, but there are fewer resources to help them.
In this situation, many organizations do what feels natural under stress: they protect what they have, cut what they can, and hope things get better. That reaction makes sense, but often, it’s not the best approach.
The organizations most likely to get through this time aren’t always the ones with the biggest savings or the most varied funding. Instead, they’re the ones that know, with real confidence, which of their programs are truly effective. They use that knowledge to guide their choices.
Pressure exposes what you don't know
When resources are plentiful, organizations can afford a certain amount of operational fog. A program that's underperforming can keep running because there's capacity to carry it. A theory of change that hasn't been tested can remain untested because nothing forces the question.
Tighter resources take away that option. When every dollar must be justified, when funders look more closely at impact data, when boards ask tougher questions about programs, and when staff are stretched thin, organizations quickly learn if their evidence is solid or just guesswork.
Those who discover their evidence is only approximate face a tough situation. They have to make big decisions about what to keep and what to cut, but they lack solid information about what really works. This isn’t a communications or fundraising issue. It’s an evaluation problem, and it takes time to solve.
What 'knowing what's working' actually means.
It doesn’t mean having a complete evaluation system or a detailed outcomes dashboard. Most nonprofits don’t have these, and in times like this, building them from the ground up isn’t realistic.
Instead, it means having enough honest, useful information to answer a few important questions: Which programs are really delivering the results we expect? Which groups are we serving well, and where are we missing the mark? Where are we getting the best results for our investment?
Organizations that can answer these questions, even if only roughly or with imperfect data, are in a much better place than those that can’t. They can show funders why their best work should be protected. They can make tough choices about what to cut without guessing. They can talk honestly with their boards about tradeoffs instead of pretending everything is equally successful.
When resources are tight, organizations that can clearly say, 'here’s what the evidence shows, here’s where we’re confident, and here’s where we’re not,' are the ones funders and boards are most likely to trust with what little is available.
The difference between data you report and data you use
It’s important to call this out because many organizations think they already have this, and while some do, many actually don’t.
Reportable data is what you put in grant reports and annual summaries. It usually focuses on outputs, looks back at what’s been done, and is tailored for funders. Its main purpose is to show results, not to guide decisions.
Usable data is what really guides decisions. It shows differences between programs, locations, or groups. It brings up new questions instead of just confirming what you already think. It’s honest about weak spots, not just successes. And it’s available soon enough to actually help with decisions, not months later.
Most nonprofits are good at collecting reportable data. But using data to actually manage and improve programs requires a different mindset. It means seeing evaluation as a tool for leadership, not just for meeting requirements.
How this works in real life
For some organizations, this means reviewing the data they already collect and asking if any of it is actually used to make decisions, or if it just goes straight into a report.
For others, it means finding one or two programs where the proof of effectiveness is weak and being honest about what that means for how resources are used.
For , it means setting up simple ways to get feedback, like short participant surveys, regular staff reflections, or occasional outcome check-ins. These don’t need a big evaluation budget, but they do require the discipline to actually look at the results.
None of this work is glamorous. But organizations that have built even a simple habit of asking what the evidence shows and acting on it are entering this time with something valuable: not certainty, but clarity. And in 2026, clarity is a real advantage.
The harder question
Here's what I'd encourage leaders to sit with: If you had to make significant cuts tomorrow—to programs, to staff, to services—would you know where to start? Not based on what's loudest or what funders happen to care about this year, but based on actual evidence of what's working and what isn't?
If the answer is no, that's worth addressing. Not because a funding crisis is inevitable, but because the organizations that build this capacity before they need it are the ones that get to make strategic choices rather than reactive ones.
The work of knowing what's actually working isn't something you do in a crisis. It's what positions you to survive one.